Emmanuel: The Incarnation is Scandalously Good News

By Revd Adrian Roux

What if everything we think we know about God’s presence is gloriously upside down?
This Sunday’s texts, of Isaiah’s promise to a terrified king and Matthew’s account of Jesus’ irregular birth, reveal something radical about how God works in the world. God doesn’t arrive with power and spectacle. God shows up in vulnerability, in scandal, in places ‘respectable’ religion might rather avoid.
Emmanuel means “God with us,” but notice where God chooses to be present: with a teenage girl facing social ruin, in a pregnancy that breaks all the rules, through a man who chooses mercy over law. This is God’s scandalous solidarity with the vulnerable, and it changes everything.
Think of Joseph, declared “righteous” yet about to break the law to protect Mary’s dignity. His story echoes through history, from Beyers Naudé standing against apartheid to sanctuary churches welcoming asylum seekers today. Real righteousness sometimes requires holy disobedience, choosing people over protocols, mercy over maintaining appearances.
Consider Isaiah’s promise to Ahaz during national crisis. God doesn’t remove the chaos; God promises presence within it. That’s our invitation too – to trust Emmanuel not as a magical rescue but as the sustaining power for prophetic witness. From climate activists to food bank volunteers, people are discovering God’s presence precisely in the struggle for justice, and the working for peace.
Here’s the scandalous heart of it: if God is truly Emmanuel, truly with us, then God is with refugees in detention centres, with people the benefit system has failed, with everyone polite society dismisses. God’s preferential option for the margins isn’t about loving some people more. It is about how the gospel looks different depending on where you stand.
This is Wesley’s social holiness made real. We can’t claim God’s presence in our prayers while ignoring God’s presence in our suffering neighbours. Emmanuel is both promise and demand: the promise that we’re not alone, and the demand that we live as if love is stronger than fear.
The incarnation tells us God doesn’t wait for us to get respectable before showing up. God comes precisely to the irregular, the messy, the places we’ve been trained not to look. And when we encounter God there, it transforms everything. The joy of discovering that God’s scandalous, persistent, transformative presence makes anything possible.
That’s not just good theology. That’s spectacularly good news.